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Why Guess When You Can Test? Testing Techniques from the Experts

Content Leader Jenny Lassi

May 20, 2016 12:55:06 PM


The fact is that most of us are still sending emails where we're guessing if we are going to be successful. Why guess? Test! Join this webinar as we cover a variety of testing techniques and tools to allow you to know before the email goes whether your subject line is appealing, you've chosen the right call-to-action and how the email will look on every device known to Mankind. We'll teach you about the latest tools for testing, how to correctly and easily perform A/B split testing and how to troubleshoot your emails before you send.


  • Original Program Date: 2014
  • Duration: 1 hour