--- title: "HighRoad & C-Systems Joint Webinar: Email Marketing v Marketing Automation" description: Join this webinar to find out the difference between email marketing and marketing automation and how it can help your organization. image: https://blog.highroadsolutions.com/hubfs/HRU%202017/Untitled%20design%20(9).png --- [CLIENT LOGIN](https://site.highroadsolution.com/login) [CONTACT US](https://site.highroadsolution.com/contact-highroad) [![HighRoad-Logo-2026-Blue](https://blog.highroadsolutions.com/hs-fs/hubfs/2026%20-%20Logo/HighRoad-Logo-2026-Blue.png?width=200&height=80&name=HighRoad-Logo-2026-Blue.png "HighRoad-Logo-2026-Blue")](https://site.highroadsolution.com/home) ![u_logo.jpg](https://blog.highroadsolutions.com/hs-fs/hubfs/inbound-lunch-bunch-images/hru-logo.png?width=130&name=hru-logo.png "u_logo.jpg") # HighRoad & C-Systems Joint Webinar: Email Marketing v Marketing Automation [![](https://app.hubspot.com/settings/avatar/eee22d0d73ed505725a8ee1516b16056)](https://blog.highroadsolutions.com/highroadu/author/suzanne-carawan) Content Leader [Suzanne Carawan](https://blog.highroadsolutions.com/highroadu/author/suzanne-carawan) Mar 23, 2017 3:02:07 PM Find me on: [LinkedIn](https://www.linkedin.com/in/suzannecarawan) [Twitter ](https://twitter.com/suzannecarawan) ![Untitled design (9).png](https://blog.highroadsolutions.com/hs-fs/hubfs/HRU%202017/Untitled%20design%20(9).png?width=1000&height=500&name=Untitled%20design%20(9).png) If your organization is accumulating a growing list of leads with email addresses, it's probably time to take a look at marketing tools that will ensure effective digital interactions with those leads.   Before you start looking at vendors and software platforms, you might want to begin with a basic question.  What is the difference between email marketing and marketing automation?   - Original Program Date: March 21, 2017 - Duration: 1 hour ## ON DEMAND [![](https://blog.highroadsolutions.com/hubfs/highroadU_2016/icon-slideshare.gif)](http://www.slideshare.net/highroadsolution/highroad-csystems-webinar-email-marketing-v-marketing-automation) [![](https://blog.highroadsolutions.com/hubfs/highroadU_2016/icon-youtube.gif)](https://attendee.gotowebinar.com/recording/2739222495843079939) Topics: [Email Marketing](https://blog.highroadsolutions.com/highroadu/topic/email-marketing), [Content, Social & Digital Marketing](https://blog.highroadsolutions.com/highroadu/topic/content-social-digital-marketing), [Webinars](https://blog.highroadsolutions.com/highroadu/topic/webinars), [Marketing Automation](https://blog.highroadsolutions.com/highroadu/topic/marketing-automation) ### Subscribe ### Posts by Topic - [Webinars (83)](https://blog.highroadsolutions.com/highroadu/topic/webinars) - [Content, Social & Digital Marketing (71)](https://blog.highroadsolutions.com/highroadu/topic/content-social-digital-marketing) - 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