Adestra COE

WILL USING EMOJIS IN MY SUBJECT LINE AFFECT DELIVERABILITY?

Written by Sample Author | Feb 20, 2024 8:13:07 AM

Using emojis can look spammy. Using an arrow or some other illustration that can illustrate your topic. 

Our specialists highly recommend running tests. For example, you can do A/B split testing. Using A/B split testing can help you understand your audience and help ensure your deliverability isn't affected. Overall, seeing what works best for your membership or audience can help determine if you should or shouldn't use emojis.