Adestra COE

WHY IS MY CORE TABLE COUNT INCORRECT OR FLUCTUATING?

Written by Sample Author | Feb 20, 2024 10:46:15 AM

SYMPTOM

The core table count doesn't match our AMS or keeps fluctuating.

EXPLANATION

The core table count is usually an estimate of the contacts Adestra believes are in the core table and therefore isn't always accurate depending on the amount of imports into the core table each day.

Usually the core table count can increase quite dramatically if a large import takes place as it usually adds the contacts on top of the count, then later the count re-adjusts.