The activity you are seeing is from spam bot clicks. Spam software checks will check the email prior to delivering it to the inbox. The bot will click every link within your email, and check to see if any links are malicious.
Your analytics are impacted since the spam bot will click on all URLs [links] within your message.
It is extremely hard for marketing platforms to discern the differences between a bot click and a human click. All Email Marketing platforms struggle with bot clicks.
WHAT CAN YOU DO?
Most platforms provide a tracking pixel to add to your template.
The tracking pixel is a hidden image and naked to the human eye. If reporting shows activity on the URL the system will remove that from your sending reports.
