While blogs have been around for more than fifteen years (that's true!), associations have largely adopted them as a kind of "nice to have" and clumped them together with social media. Promotional email has continued to dominate as the #1 way to communicate with constituents over the same time period, but finally, something seems to be truly changing in association communications. Join this webinar to learn how modern associations are rethinking their communication strategy from a viewpoint of blog first, how this is impacting their email programs and communication metrics.