HighRoad U: Association Marketing Education

How to Attract New People to Your Brand

Written by Suzanne Carawan | May 26, 2016 4:39:08 PM

The heart of the problem is simple. You have a product or service that brings in revenue. You want to grow revenue. Therefore, you need to sell more products & services. Who buys products & services? People! Now you have two choices-sell more to the people who have already bought, or get new people who haven't bought to buy. This webinar is all about the latter-getting New People. Now that you have identified the real goal, let's use the webinar to talk about modern options for attracting new people to your brand. We will discuss how to attract using digital channels and what you need to do to do it effectively & without buying email lists.